Everyone needs a stylist, part 3: making it easier to look great

making it easier_louiseMany people think it’s somehow negative to hire a personal stylist.  That they’re admitting that they don’t know how to dress or that they look awful. Nothing could be further from the truth.  In previous posts, I’ve talked about honesty and objectivity, and saving time and money.  Here’s reason number three: I make it easier for you to look great.

Yes, I’m an investment.  But I also make dressing well easier for you.

  • I help you to understand what works for you and what doesn’t.  That way you can disregard the noise and distractions of trends, styles and colours that don’t work, and concentrate on the ones that do
  • I help you to focus – equipped with your ‘gap list’ (that I work with you to produce) you will making it easier_gap listknow exactly which items you need to buy to make your wardrobe work harder for you. Shopping is easier, and this approach saves you time and money too !
  • If you absolutely hate shopping (or even thinking about clothes) I make the whole process easier by taking away the pain.  I do the research, I scout options for you, I bring you items to try on without you having to worry

One of my clients, Susan, told me she ‘dislikes shopping intensely’.  After we worked together she said, ‘On our shopping trip, [Samantha] had already scouted a few options for me and selected certain shops so it was very focused.  I achieved more than I expected:  a wedding outfit, an informal but professional work style and new basics to go with everything I already own.’

And Amy: ‘Sam had prepared a rail of clothing for me, full of pieces I probably would never have picked up and I ended up buying most of them because they looked great!  I now have a capsule wardrobe of clothes that really work.  Sam has such a great eye for pulling together a look that is modern in a classic way without being slavishly trendy.’

I can make dressing well easier for you, too. Contact me today.

lucy needs a stylist

How to shop the sales…

lucy and bagsThere’s no getting round it. The sales have started – two weeks before Christmas.  Karen Millen, DvF, All Saints, Whistles and Kurt Geiger are all underway, not to mention my favourite independent boutiques such as Question Air.  So how do you ensure that you get the key pieces you’ve been waiting for, without being distracted by the dross or deals that are ‘too good to be true’ ?

Here are my five top tips for savvy sales shopping:

  • Do your research online and make a list of the items you’re after.  Stick to it!  If you know your size in a particular brand, go ahead and order it.  But remember, sizing varies widely across (and within) designers and brands, so it’s always best to try before you buy
  • Go early.  After the couple of weeks, all the good pieces are gone.  By the time January arrives, there will be nothing left but ‘bargains’ that no one wanted in the first place
  • Don’t get distracted by a ‘fantastic’ item at an amazing price that goes with absolutely nothing else you own – you’ll never wear it (see rule 5 below)
  • Think ‘investment’: the sales are a great time to snap up that fab winter coat, bag or leather skirt that you’ve had your eye on for weeks
  • Avoid costly mistakes by following the 3-7-14 rule.  American Glamour Magazine recently shared this.  Basically, if you buy something and you don’t wear it within 3 days (evening wear excepted) you clearly wearen’t that excited about it in the first place.  If you haven’t worn it in 7 days, you probably won’t.  Return it within 14 days or you will be throwing money away.  How’s that for focusing the mind ?

So elbows at the ready…  And remember, I’m always happy to advise you on building a wardrobe that works for you and your lifestyle, so do get in touch.

birthday shoes